How we produce

Our products are produced and printed with eco friendly, water based materials and colours in Bali, Indonesia and / or California, USA. Here you can find out more about our production partners and the process.


Cotton is the primary fibre used in our products, representing more than two-thirds of our total fibre inputs. We primarily purchase U.S. cotton because of its high quality and the industry’s strong environmental sustainability and social responsibility practices.

Sustainably grown and ethically-harvested U.S. cotton remains the optimal choice for our products.

Regulated as a food crop under strict U.S. Department of Agriculture (USDA) and U.S. Environmental Protection Agency (EPA) guidelines, cotton grown in the US represents the best combination of quality and value for our products. Under the guidance of the National Cotton Council, the USDA and various other organizations, US farmers have continuously reduced their environmental footprint by adopting a variety of conservation and targeted agricultural practices.

More than 75% of the cotton acreage where our partner's cotton is grown is irrigated only using naturally occurring rainwater. Conservation agriculture practices and advanced soil monitoring systems have reduced soil erosion and residual impacts on the environment. GPS positioning and advanced delivery systems allow farmers to be more efficient while planting, fertilizing and harvesting, effectively allowing for a reduction in GHG emissions and environmental impacts on the land and neighbouring ecosystems.

US cotton farmers are required to adhere to strict US labour laws and Occupational Health and Safety Administration (OSHA) regulations which are likely the most stringent in the global cotton industry.

Long-lasting quality

Each product we add to our catalog is thoroughly tested to ensure high quality. To make sure the products last long, we do durability, wash, and wear tests.

Reducing waste

Since we produce in small and limited quantities only, we produce less waste than traditional brands or retail stores, our closet's clean. Samples are donated to charity or shipped as an extra gift to customers. We don't throw our leftover stock into landfills.


We try to do our best to minimize waste in packaging and source eco-friendly packaging materials. Many of our packaging materials are either recyclable or biodegradable. Bubble wraps are made from a minimum of 15% recycled plastic and 10% post-consumer content. Our kraft tubes are made from 70-100% post-consumer recycled content and up to 30% secondary recycled content.

Our production partners are proud partners of: 

WRAP (Worldwide Responsible Accredited Production)

Fair Labor Association)

OEKO-TEX® standards

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